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View Full Version : Yahoo! buys! Overture!


Gservo
14th July 2003, 10:28 PM
Yahoo! is to buy Overture, the paid-for-search pioneer, for $1.63bn in cash and shares. This is net of Overture's cash balance, which will be adjusted downwards to pay for two recent acquisitions.

Yahoo! is to expand its paid-for search presence using Overture as well as offering services such as small business hosting to Overture's 88,000 advertisers (most of which can be considered SMEs).

It will be interesting to see how MSN and Google respond to this deal. MSN's contract with Overture ends in December 2005. It seems unlikely that MSN will renew the contract - which means going to Google, or Findwhat.com/Espotting.
more here (http://www.theregister.co.uk/content/7/31728.html?foo=Yahoo!%20buys!%20Overture!%2007-14)